A formerly "small independent Polish studio," known as CD Projekt, has become one of the largest gaming companies in the world. CD Projekt's market valuation is now only second to Europe's video game giant, Ubisoft. The success of its main development studio, CD Projekt Red, allowed the company to grow immensely in just 10 years.
The company's hard work and talent seem to finally pay off after their value increased to $8 billion in February. It's even more remarkable to know that CD Projekt's value increased by $1.2 billion from just $6.8 billion in January.
Many factors contributed to this huge growth in value over just one month. The most obvious one was the successful release of The Witcher Netflix show that gave The Witcher 3 another surge of success. Another major reason was the release of The Witcher 3 on the Nintendo Switch, which boosted TW3's sales by 500%.
The future looks bright for CD Projekt Red
CD Projekt's much anticipated Cyberpunk 2077 and hype around future shows and video games related to the Witcher franchise are other potential value boosters. The Polish company is now behind Ubisoft by $1.6 billion, with the latter's value being $9.6 billion.
What's noteworthy is CD Projekt achieved their feat with just two game franchises, compared to many of Ubisoft's major labels. Ubisoft is the owner of Assassin's Creed, Far Cry, Tom Clancy's franchise, etc. while CD Projekt edges closer with just two franchises, and the second one is not even out yet.
CD Projekt now has many things going for them right now. The Witcher 3: Wild Hunt continues to be a success five years after its initial release. The recent Nintendo Switch release with cross-saving between the PC and the Switch has been just as successful. Interests in Cyberpunk 2077, future Witcher Netflix and video games should continue to boost their standing and value for a while.
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