Nowadays, there are so many different forms of gaming to try out. Not only can you play on your computer, but there are a variety of gaming consoles and mobile games for you to consider. So, if you are considering producing a game and joining the gaming industry, you need to think about whether or not it is the right time to do so.
Back in 2022, it did appear as if the growth of the gaming industry was becoming a little slow. You may be asking yourself whether or not the gaming industry is still growing at the same rate. Well, that’s what we are going to be finding out below.
The Pandemic and The Gaming Industry
Honestly, the gaming industry goes through peaks and troughs with its growth. During the pandemic, the gaming industry actually experienced a massive boost. It was estimated that around 82% of global customers played games during the height of the pandemic.
This makes sense when you consider the fact that people had a lot of hours available to try out new things, including gaming. It was a way to pass the time and to experience entertainment, while socialising with family and friends through multi-player. Given that it was a way to stave off loneliness, and to speak with loved ones, it is not surprising that there was a boom.
Decline in 2022
Now that the pandemic has eased, there has been a slight slow-down and decrease in interest. There was actually a forecast made that there would be a decline by 1.2% in 2022. This is because there was less interest in playing games as people were trying to do other things outside of the house, including meeting with family and resettling back into work patterns.
Another thing that created an issue for games in 2022 was the price. With prices rising, and in some cases, the cost of a game being around £50, this may have pushed people away from buying bigger titles. The games may have had quality, a good plot and the means to provide entertainment for quite a long period of time, but the cost was just too much. This made it more likely that games would stagnate due to customers waiting for the prices to lower.
What is going to happen in 2023?
Although 2022 has been slow, in terms of its growing rate, it has been predicted that it will regain momentum in 2023! This is due to the fact that there are going to be some new consoles and exciting, quality games set to be released.
Game developers are always looking for new ways to improve their games. However, the success of a game is also based on when it actually comes out. If it comes out during a slow-moving period, it may not get the attention it needs.
Although this may make it appear unique and help it gain an audience, to publish it in a time of innovation will work in its favour. Not only will it give game developers the chance to consider issues or bugs that could affect the game, as they will have more time to fix the errors before the release date, but it can give them time to build up to the game’s grand unveil.
When should I release my game?
Honestly, it is entirely up to you when you decide to release your game. Some people wait until there is a quieter period in the gaming industry so that they can draw attention to their game.
However, during periods of innovation, this may provide new ideas and technologies to draw upon. Therefore, the game will become more unique and have more of an audience. It is also important to take the time needed to compose the game, which is why you should have a team to help you with the game creation process.
Consider your options carefully and focus upon the game itself. Then you can decide when the best time is to show it to the public.
Are you ready to submit a game?
It’s understandable that you may be considering when the perfect time is to submit your game. Although it can be good to do it when things are a little slow, as it could help make your game stand out, you may also want to submit it when the industry is growing a bit faster.
Just make sure you carefully consider your mobile gaming user acquisition strategy, and think about how you could market your computer or console game. The more attention you get for it, the better!
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