Genshin Impact Becomes The Fastest Mobile Game To Reach $1 Billion In Revenue

Genshin Impact, the first high budget open-world action-adventure on mobile has surpassed the 1 billion dollars threshold in player spending after just half a year. The data was compiled by Sensor Tower, one of the top-tier analyzing firms, and is based on statistics received from Google Play Store and iOS App Store combined.

Taking 6 months to generate 1 billion dollars from player purchases, the mobile RPG beats the previous record held by Pokémon Go at 9 months.

How successful is Genshin Impact?

The average player spending per month for the game is around 160 million dollars, with March's record being 148 million at the time this article is written. Overall, while still behind Tencent's PUBG Mobile and Honor of Kings, this month is still one of the biggest yet for the game.

Genshin Impact was launched back in September 2020, and has quickly risen to the top as one of the most successful mobile game launches in history. In the first month, it earned a staggering $245 million and claimed the #1 on the Grossing chart. As the game is also available on PC, PS4 and Switch, the real revenue should be even higher. The popularity of the game has risen to an unprecedented level, with its discord server being the biggest one on the platform.

Why is Genshin Impact making so much money?

The aesthetics of the game itself is very similar to various critically acclaimed titles like Legend of Zelda: Breath of the Wild or Nier Automata - simple yet beautiful and smooth. This is a big factor in its appeal and popularity.

While Genshin is free to play, the smartly implemented "gacha" system is very effective at getting the players to spend money to get new characters and in-game items.

What are Genshin Impact's biggest markets?

Currently, China is the #1 for mobile spending on Genshin Impact, Generating about $302 million, which is about 30% of global spending. Japan comes fairly close behind at 27.2%. The US is at #3, with $189 million spent. Overall, 60% of the revenue was from iOS users and 40% was from Android users.

Why is this achievement significant?

No other game was able to grow as fast as Genshin. Even PUBG Mobile, 2020's top revenue game, took 16 months to reach the $1 billion mark. Genshin Impact is definitely going to grow even more in the future... prodding other companies to create games similar to it for mobile.