In the last couple of months, many people have been paying attention to pro players in the eSports scene and their massive earnings. In case you don't know, content creators are those who stream their gameplays or share videos on popular platforms like Twitch and YouTube. Lots of pro players are also part-time content creators while many others only focus on events and tournaments.
In addition, because of the COVID-19 outbreak, many major tournaments have been canceled or go live with a lower prize pool. As a result, professional players can't earn as much as they used to and that is why many of them have switched to streaming or content creating.
More and more eSports pros receiving an earning of over $6 million a year, which is equal to around Rs. 44.2 crore, from Twitch, YouTube, or YouTube Gaming. Many famous content creators stream on a fixed schedule for viewers to easily follow and they also have engaging personalities, making them more fun to watch. Gathering more viewers and fans not only help those pro players build a brand for themselves, but also provide lots of benefits to their organizations.
But why content creators earn even more than professional players?
As mentioned, due to the COVID-19 outbreaks, the competitive scene of multiple games have been severely affected. Because public events are banned in many countries, lots of tournaments have been held online or, in the worst case, canceled. However, quarantines all over the world are actually good for content creators as they boost the viewership of many online platforms like YouTube and Twitch, where people usually go for when they can’t go outside with other people.
Popular pro players in India like MortaL, Scout, CarryMinati, and Dynamo also joined the streaming industry after they stopped playing competitively. They have all quickly become very famous streamers in India and attract a hundred of thousands of viewers every stream.
In a broader picture, the average number of live channels on Twitch has risen from 50,000 to around 84,000 in 2020, according to Twitch Tracker. The platform also saw 2 million users watching content at any given time in 2020, which is much higher than that of 2019, which was only 1.26 million.
Recently, Esports Talk also shared their opinions on one of their videos. They claim that pro players might not earn as much as content creators if they simply show up to tournaments. Previously, big organizations like NRG and 100 Thieves recruited professional players who were also great at creating content.
In addition, Esports Talk’s video also explained why Fortnite is so successful. They believe that it is partly because of the media presence of the game that content creators have provided. With how much value content creators are able to offer, eSports organizations could start taking content creators equal or even higher priority than eSport professionals.
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